White-label product experience · Patient intake · 2026
Find out why patients never finished intake.
White-Label Patient Intake
I led analysis and prototyping for a white-label patient intake experience used by a vision care client. Patients complete intake on in-store iPads before their eye exam. The drop-off data pointed at one long page, and the obvious fix was a redesign. Then a second dataset told a different story. The challenge was reconciling two numbers that disagreed.
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Project: White-Label Patient Intake
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